Portfolio

Communications and PR work by Connor Upton, an Integrated Strategic Communications senior at Washington State University's Murrow College. Each piece has a note on the assignment and what it set out to do, with the finished documents to view or download.

News Release and Media List

An AP-style news release announcing the iPhone 18 Pro at a fictional Washington retailer, paired with a media list of Pacific Northwest tech and local press.

The assignment had two parts: write a mock news release about a timely news event using AP style, and build a media list of at least five contacts I could realistically pitch it to. The first decision was who the release was coming from. The obvious move was to write as Apple, but that felt like too much of an established brand. Instead I invented Seatalk Mobile, a fictional wireless retailer with 14 stores in Washington, announcing that it now carries the iPhone 18 Pro....

Renton council delays camping ban over services requirement

Renton's council sent its camping ban back to committee over one word: whether officers are required, or only encouraged, to offer services first.

<p>Journalism assignment to cover something newsworthy in my local area.</p> <p>I picked this topic as it was an ongoing debate, and upon looking into it, I found a side most coverage was not focused on.</p>